Looks like the logo apparel landscape for the spring and summer seasons trends towards heather/melange patterns, though not always called that; along with textured but still soft materials.
Port Authority refers to this style as their PosiCharge Electric Heather Polo. It is a thinner polyester material that resists snags and wicks moisture with a soft hand. 7 different colors. They are as low as $16.68 embroidered. (Up to 6,000 stitches).
You have to look at this Port Authority Coastal Cotton Blend Polo Shirt closely (just click thru the link) to see, but it does have a slight heather pattern. They feel like cotton but fight odors, wick moisture, and resists snags and wrinkles. 4 colors. As low as $19.75 embroidered. (Up to 6,000 stitches).
Crosshatch patterns are showing up prominently this year not just in apparel but in other items such as backpacks, travel bags, etc. This Nike Performance Crosshatch Polo is a good example.
There's really nothing more to say about this Under Armour Performance Polo than it is performance and it has a very soft feel for polyester. Not everyone carries Under Armour in the promotional industry, but we do. As low as $48.98 embroidered. (Up to 6,000 stitches).
A trend we see often is that men like the performance material shirts, but not how they cling to you and show every curve on your body. That's why this Cutter & Buck Northgate Polo is a good choice. It is performance but has a texture to the fabric that reduces clinging. It also has a self-fabric collar that tends to "roll" less. As low as $33.62 embroidered. (Up to 6,000 stitches).
We get a lot of requests for adidas polos. This adidas climalite polo is the most affordable option in that line. As low as $32.88 embroidered. (Up to 6,000 stitches).
For more styles check out Promo Hounds' 2018 Spring/Summer Apparel Shop.